How would you get people to donate to St John Ambulance?

Bleeding. Panic attack. Chest pain. Shock. Burns. Choking. Emergencies happen every day and first aid can be the difference between life, death, or serious injury.

St John Ambulance’s mission as England’s first aid charity is to put the power of first aid in everyone’s hands, training communities, responding to emergencies, and inspiring young people - so that everyone can be a lifesaver.

This July, we want to run a high impact campaign to raise awareness of first aid and drive online donations to fund our charitable works. We’re looking for ideas that would be relevant to people in summer. Think heat illness, holidays, summer sporting events, festivals etc to get you started. We need your help OMBLES!!

For first aid information, we’ve got you covered – check out our website: https://www.sja.org.uk/get-advice/

One Minute Brief of the Day:

Create impactful ‘Summer-focused’ posters/campaign ideas to encourage people to donate to St John Ambulance & raise awareness of their mission to put the power of first aid in everyone’s hands.

To enter…post your entries to @OneMinuteBriefs and @stjohnambulance with the hashtag #StJohnAmbulance and include a link to sja.org.uk

Get creative and enter as many times as you wish. Remember your Twitter/X handle in the corner of your entries. Deadline 6pm GMT

We’d also love to see you sharing your entries as posts and stories on Instagram to @OneMinuteBriefs & @stjohn_ambulance

Prizes:

1st place: £600 cash!!!!

2nd place: £400 cash!!!

3rd place: £300 cash!!

4th place: £200 cash!

About St. John Ambulance

Nobody should die because first aid wasn’t nearby, so St John Ambulance is putting the power of first aid into everyone’s hands.

Our community of volunteers, first aiders at events, free first aid guides, our inspiring youth programmes, and expert training and supplies

means that everyone can be closer to help in an emergency.

Every person. Every place. Every time.

Youth programmes

Our youth programmes offer young people a chance to learn first aid alongside other important life skills.

Our ambulance operations

We are a leading not-for-profit provider of specialist ambulance services across England.

Get Advice

First aid saves lives and knowing what to do in an emergency can make all the difference. Get first aid advice on a range of common conditions and first aid techniques.

Our work in the community

As well as our first aid activities and services, we also run a range of community support programmes which focus on health and social care in the community.