One Minute Brief of the Day:
Brief
Create an ad to celebrate World Wish Day by creating a poster of what your wish was as a child, in order to encourage people to sponsor a child’s wish this World Wish Day.
Tweet it to @OneMinuteBriefs & @MakeAWishUK with the hashtag #WorldWishDay
Prize
The winner will receive £150, a Make-A-Wish UK goody bag and their design will feature on Make-A-Wish UK’s social channels.
Key messaging
Help us to grant more life-changing wishes this World Wish Day by sponsoring a wish.
About World Wish Day
April 29 is World Wish Day®, the anniversary of the wish that inspired the founding of Make-A-Wish and the wish-granting movement. It is a worldwide awareness day of gratitude to thank donors, volunteers, medical professionals, sponsors, wish children and families.
It is a day where we can highlight all the unique and wonderful wishes we grant – from having a pirate party on a real ship to becoming a teacher for the day, children have the most imaginative wishes.
We’re asking people to get involved and help us to grant even more life-changing wishes to seriously ill children this World Wish Day by sponsoring a wish.
About Make-A-Wish UK
Make-A-Wish UK is a children’s wishgranting charity which grants life-changing wishes to children with critical illnesses.
In 1980, 7-year-old Chris Greicius inspired the creation of Make-A-Wish. Chris was diagnosed with leukaemia and wished to be a Policeman. Thanks to his mother, her friends and a group of police officers – his wish was made a life-changing reality.
In 1986, Make-A-Wish was founded in the UK – 31 years later we’ve helped transform the lives of more than 12,000 seriously ill children by granting their One True Wish.
Whether it's being a superhero for a day, to operating a lift by pressing buttons all day long or meeting their celebrity hero; our wishes are varied, personal and life-changing. We go above and beyond to grant amazing wishes to very amazing children; their One True Wish made a reality at a time when they need it most.
Because a child's life shouldn't be about illness, hospitals and diagnosis - it should be about wonder, joy and hope.
Social/Web Links
Facebook – https://www.facebook.com/makeawishuk/
Twitter – https://twitter.com/MakeAWishUK
Instagram – https://www.instagram.com/makeawishuk/
Website – https://www.make-a-wish.org.uk/worldwishday