One Minute Brief of the Day:
Hey y’all!
Your mission, should you choose to accept it, is to create posters to celebrate the return of #ICEE slush as UK cinemas reopen after lockdown.
As of 17 May, ICEE will be back chilling in some of the UK’s biggest cinema chains. We’re calling on OMBLES to help us spread the word that ICEE is back, by celebrating the return of the ultimate film watching experience (cinema!), combined with the ultimate drinking experience (ICEE!)… that’s double the experience!
Y’all remember to tweet entries to @OneMinuteBriefs with the hashtags #ICEE and #ExperienceTheExperience
You can also share via posts and stories on Instagram to @ICEE_UK and @OneMinuteBriefs
Prizes:
£300 Cash Prize!!
£50 cinema voucher to experience the experience of the big screen and ICEE!!
ICEE is the Swizzle Fizzle Freshy Freeze drink sent across the pond to blow the UK's mind! Born in the USA, ICEE is the world’s #1 frozen drink and is on a mission to make your cinema experience more intense! Frozen, full of flavour and with a unique fizzy zing, there’s literally no other slush like ICEE. Flavours include Raspberry, Cherry, Vimto and Strawberry.
Instagram: ICEE_UK
Check out the ICEE cinema advert here: