Collaboration is crucial, especially when driving change.
So today, we’re joining forces with the brilliant OMBLES to help bring to life the collaboration between Polestar and Positive Planet in creative ways that will appeal to their followers and contribute to brand awareness and credibility.
About the partnership:
On the path to climate neutrality, Polestar’s ambition to become a fully climate-neutral car manufacturer resonates with Positive Planet’s core objective: enabling individuals and organizations to contribute to a low-carbon economy. Both brands envision a future where environmental responsibility is not optional, but essential.
Circularity further links the two brands, as Polestar emphasizes durability and the use of recycled materials in vehicle design, while Positive Planet advocates for resource efficiency and closed-loop systems to minimize environmental impact.
In terms of innovation and risk-taking, Polestar pushes boundaries by prioritizing innovation over commercial success and encouraging bold ideas. Positive Planet fosters similar thinking by supporting forward-thinking solutions and scalable climate innovations that challenge the status quo.
Together, Polestar’s sleek, minimalist, and modern identity and Positive Planet’s forward-looking ethos create a complementary aesthetic and mindset—both rooted in progress, performance, and purpose.
How would you bring that to life?
Enter as many different submissions as you like. The more the merrier!
What we’re looking for:
We want BIG, BOLD, MODERN IDEAS that:
Get business buyers talking about Polestar cars and…
Show that choosing electric is choosing progress
Position Positive Planet as the go-to partner for making net zero easy
Make the partnership feel authentic, exciting …unexpected (but credible) and action-worthy
One Minute Brief of the Day:
Create big, bold posters that bring to life the partnership between Positive Planet & Polestar, get business buyers talking about Polestar cars and show that choosing electric is choosing progress.
To enter…post your entries to @OneMinuteBriefs & @PolestarCars with the hashtag #PolestarPositivePlanetPartnership + a link to polestar.com
Get creative and enter as many times as you wish. Remember your name/handle in the corner of your entries. Deadline 6pm BST
You can also enter by sharing your entries in the comments on Linkedin here.
We’d also love to see you sharing your entries as posts and stories on Instagram to @OneMinuteBriefs & @PositivePlanetHQ
Prizes:
Winner: £750 cash!!!
Runner-Up: £500 cash!!
3rd Place: £250 cash!
The Context:
Polestar
– the electric performance car brand
– is all about innovation, cutting-edge design, and serious sustainability.
Positive Planet
– boutique sustainability consultants
– help medium-sized businesses reach net zero in a way that’s pragmatic, ….credible, impactful and drives business benefit
Now they’re teaming up.
Together, they want to spark meaningful conversations around sustainability, innovation, and clean business choices.
Synergy in Brand Values:
Transparency
Transparency is a cornerstone for both Polestar and Positive Planet. Polestar is committed to improving sustainable practices by being transparent about its processes, materials, and impact, empowering customers to make informed decisions. This aligns seamlessly with Positive Planet’s mission to drive systemic change through accountability and openness, ensuring that the path to sustainability is clear and verifiable for all stakeholders.
Integrity
Integrity is another shared pillar. Polestar’s adherence to high ethical standards in both product and practice creates a foundation of trust—mirrored by Positive Planet’s commitment to honest, impact-driven initiatives that aim to build a better future without compromise.
About Polestar:
Polestar is a Swedish automotive brand that specializes in high-performance electric vehicles (EVs) with a strong emphasis on minimalist design, cutting-edge technology, and sustainability.
Originally a performance division of Volvo Cars, Polestar was spun off into its own standalone brand in 2017. It’s co-owned by Volvo and its parent company, Geely, giving it access to global resources while retaining a distinctly Scandinavian identity.
Polestar doesn’t just make EVs—it aims to be a transparent and ethical company. They publish life cycle assessments for their cars, openly share data on emissions and materials, and have set ambitious climate goals, including producing a completely climate-neutral car by 2030 (the "Polestar 0 Project").
About Positive Planet:
Positive Planet is leading the charge to support companies and organisations to move from intent to positive impact; helping them to integrate sustainability into their business strategy. We help our clients to take advantage of the green revolution, future-proof their business models and meet the expectations of their stakeholders in this new age of responsible business.
Our services include sustainable business strategy, carbon emission measurement, net zero planning, regulatory compliance, stakeholder communication plus training and engagement services.
Links:
https://www.instagram.com/positiveplanethq/
https://www.linkedin.com/company/positiveplanethq/
https://www.facebook.com/PositivePlanetHQ
If you wish, you can use the images below in your submissions. Or you can find plenty more here:
