One Minute Brief of the Day:
Create posters that promote our ‘Arnold the Dinosaur’ plushie to adults as an anxiety support buddy. #SugarAndSloth
Be as creative as you want and enter as many times as you like!!
Just make sure you tweet to @OneMinuteBriefs and @sugarandsloth with the hashtags #sugarandsloth and #MentalHealthAwarenessWeek
Don’t forget to include your twitter handle in the corner of your submissions.
Tweet your entries to @OneMinuteBriefs and @sugarandsloth with the hashtag #SugarAndSloth
Prizes:
1st place: £200 cash and a 3-month subscription to our Tiny Party Club subscription box, and your very own Arnold plushie.
2nd place: Your very own Arnold plushie.
3rd place: Your very own Arnold plushie.
About:
At Sugar & Sloth we create cute & colourful characters to help those with anxiety & depression. We spread sunshine through our subscription box, motivational goodies and inclusive community.
And, next month we will be releasing our very first character plushie - Arnold the Emotional Support Dinosaur!
Arnold is our Passive-Aggressive Dinosaur character.
His social anxiety can often be mistaken for rudeness or disinterest, but deep down he's a cuddly, loving dinosaur who just wants to be understood - give him a hug and you'll see.
He is at his happiest snuggled in his blank burrito, which a good book and a plate of warm cookies.
A plushie is a soft toy, Arnold is 22cm long and filled with super soft stuffing, he is small enough to be travel size but still big enough to cuddle. We often think of plushies as just for children, by launching our Sugar & Sloth plushie range we want to combat the stigma of adults owning plushes, allowing them to enjoy the mental health benefits soft toys can bring.
Plushies are very powerful tools, bringing a sense of security and reduces negative feelings, such as loneliness and anxiety. We all know pets can make us happier, and studies have shown soft toys can have the same effect. Plushies like Arnold can become powerful grounding tools to reduce anxiety levels.
Links:
https://www.facebook.com/sugarandsloth
