It’s #NationalIceCubeDay today and we’re joining forces with the super-cool OMBLES to celebrate!
Europe’s leading ice manufacturer and supplier, The Ice Co, have renamed June 21st to National Ice Cube Day! And, we want you to share your brrrrrillliantly instinctive ideas to bring it to life.
Since 1860, we have been championing ice in all forms. We now want the people of the UK to understand and appreciate everything that ice cubes have to offer, and so we created a national day to celebrate ice cubes in all their glory.
This the most important day of the year! How will you help us celebrate the unsung heroes that are our ice cubes. Be as creative as you like. We love a bit of humour too.
One Minute Brief of the Day:
Create posters to celebrate #NationalIceCubeDay in all sorts of super-cool, creative ways with @TheIceCo
Tweet your entries to @OneMinuteBriefs & @TheIceCo with the hashtag #NationalIceCubeDay
Remember to include your Twitter handle in the top-left corner of your submissions. Enter as many times as you like. Deadline 6pm BST.
Prizes:
1st place: £150 cash
2nd place: £100 cash
3rd place: £50 cash
Ice-Cold Thought Starters
Will our ice cubes star at the Euros?
Will Super Cubes become the new Prime Minister?
Will our ice cubes appear in your favourite cocktails?
Will we see Party Ice partying with Jack Grealish in Ibiza.
Will we see our ice cubes at traditional National landmarks?
The Nation needs YOU. To bring to life the Nation’s adoration for our spectacular range of ice cubes.
The sillier, crazier and more creative the better. Don’t play it cool.
Product Personalities:
Party Ice
Whenever, wherever, whatever – if there’s a cool drink to be enjoyed, we’re there. BBQs in the garden or picnics in the park, and even if a party isn’t being planned, it’s best to have us in the freezer just in case.
Super Cubes
From decadent dinner parties to a Friday night indulgence, Super Cubes are a great way to elevate the moment, impress your guests and savour your favourite drinks.
Crushed Ice
Meet Crushed Ice…skilful, versatile and adaptable. The helping hand when it comes to making your favourite cocktail or smoothie. Easy going and up for a good mingle. Perfect your drink making skills with ice that’s crushed and ready to go.
Polar Cube
It doesn’t have to be a special occasion to enjoy Polar Cube, they simply make any moment feel more special. From a midweek glass of your favourite wine after a hard day’s work, to giving your smoothie more zing in the morning, Polar Cube make a real difference. And, of course, any guests that come round at the weekend are sure to appreciate it too.
About The Ice Co:
Founded in 1860, The Ice Co is Europe’s leading ice manufacturer and the UK’s No.1 ice brand, with bestselling products such as Super Cubes, Polar Cube and Party Ice.
Almost 160 years later, The Ice Co° still operates with the same entrepreneurial spirit and passion for ice since it began. Now led by the sixth generation of the Marr family, keeping our customers cool is still at the forefront of everything we do, which is celebrated in the range of ice products we offer.
The Ice Co° values are to continue to lead the ice market with innovative products and processes and with brands that are internationally recognised.