One Minute Brief of the Day: Create posters that encourage people to download Communion and save their first £1 today!!

We’re under constant pressure to spend every penny we have. Wherever we go, whether online or off, we’re bombarded with ads, bills, offers, quick fixes. It’s little wonder we feel so anxious and trapped by money.

We know we should save, but don’t know how to take the first step or build a saving habit that sticks.

One Minute Brief of the Day:

Create posters that encourage people to download Communion and save their first £1 today!

Tweet your entries to @OneMinuteBriefs & @communionsaves with the hashtag #CommunionSaves and #SavingIsFreedom + include the link https://apps.apple.com/gb/app/communion/id6449966272

Remember to include your Twitter/X handle in the top left-hand corner of your submissions. Enter as many times as you like. Deadline 6pm GMT.

You can also share your entries via stories and posts to @communionsaves on Instagram!

Prizes:

1st place: £250 in cash!!!

2nd place: £100 in cash!!

3rd place: £50 in cash!

About Communion:

At Communion we believe that saving is an act of defiance against that cycle of financial disempowerment. It’s a two-fingered salute to a world intent on taking your money.

Using behavioural science and proven wealth-building techniques, Communion is a new app that makes it as easy as possible for people to start and continue saving so that it becomes a consistent behaviour, and something that they actually enjoy doing.

  • We've created a daily saving ritual where customers come into the app every morning and save £1 a day - we’ve built this ritual using behavioural science to embed powerful long-term money habits that make saving as addictive as spending

  • We offer our members a daily money meditation from experts to help them take control of the role money plays in their life

  • We also offer market-leading returns of up to 9.94% AER by giving our members ways to boost their interest rate and unlock bonus rewards as they save

The product:

The Communion app has three key areas / interactions:

  1. The daily saving ritual where a member ‘pushes’ £1 into their Communion saving account;

  2. A roughly 1-minute audio money meditation to help members take control of the role money plays in their life;

  3. A Money tab where a member can see their savings grow

Assets:

We launched Communion with a film created in partnership with Uncommon:

Below are some other visuals and guidelines you can use in your entries.

Font (to be used in ALL CAPS) available to download here.