With the situation getting worse for NHS workers right now, we are running today’s brief in support of an amazing new platform that is helping NHS staff to get the support they deserve when they need it most.
I really do hope all of the OMBLES get involved today. If you’re reading this right now. Have a go. And. collectively we can help promote something great and show our support of our healthcare workers.
BRIEF:
Create posters that promote the new NHS worker platform called ‘HealthChain’ from the Healthcare Workers’ Foundation, supporting and connecting NHS workers at this time of crisis to counselling, PPE, childcare grants, food and mental health support.
Do it in a visually emotive way, to help raise money so the charity can continue to support the frontline as much as we can.
Tweet your submissions to @OneMinuteBriefs, @thehwf, @roshanaMN, @jesswade, @AskJeevesWij and @DrDomPimenta with the hashtags #HealthChain & #HelpThemHelpUs
PRIZE:
We cannot offer a prize, but we can offer you the warm fuzzy feeling of contributing to a very good cause and making a real difference to those trying to save lives in the worst circumstances imaginable.
CONTEXT:
The Healthcare Workers’ Foundation (Formerly HEROES), was founded by NHS workers at the height of the pandemic to look after the welfare and wellbeing of NHS staff at the worst moment of their working lives. Since it’s humble beginnings, it’s provided over 500,000 items of PPE, food, skincare products, units of counselling, childcare grants and more.
Health Chain
We have a tired and beleaguered workforce of 1.5m NHS workers, struggling with a third wave, the largest yet, of a deadly virus. They cannot cope on their own. But they are not alone – they have a whole country behind them, of individuals, businesses, inventors, engineers. HealthChain exists to connect NHS workers to each other, but also to that wider world of good will, converting the desperate desire for so many to do their bit into real and tangible good for those fighting the virus in our hospitals and communities.
HealthChain is a fully-functional custom-built platform, providing extensive mental and physical support services to ALL healthcare workers, connecting to our external friends and partners as well as our internal services for childcare grants. We also use HealthChain to take the pulse of our healthcare workers, what they need, what’s working, what isn’t, PPE supplies, counselling requirements, what boosts morale – this is a key part of how the Healthcare Workers’ Foundation stays relevant and connected, delivering funds raised as efficiently and effectively as possible.
Your support and donation will help us to continue to fund access to counselling, our Safe Spaces project, food, morale projects and PPE deliveries, childcare grants and provide discounts through a wide range of services with our network of HWF Friends.
What the public can do to help:
HealthChain has been created in response to the fractured and difficult world of support for healthcare workers that’s out there – different groups of professionals, different hospitals, different care settings – all offer support but in different and inefficient ways. We want to create a one-stop shop for ALL healthcare workers, to connect them directly with the immense goodwill of the public, so we can all get through this together.
We need to connect the public to all healthcare workers, so we can all fight the pandemic, together.
For NHS workers you can sign-up to Health Chain with an NHS email here:
For the general public, you can learn more about the HWF and donate here:
If you would like to contribute more regularly you can do so by setting up a standing order via Enthuse, please click here
DO’s
Use the donation link: https://healthcareworkersfoundation.org/donate
Use the terms HealthChain (one word) and Healthcare Workers’ Foundation
Use the HealthChain logo (above)
Keep it simple and impactful, engaging and positive as possible.
DONT’s…
Try to avoid political statements;
Don’t add additional facts or figures unless described here
WINNING CRITERIA
Best posters will be unique and inspire people to want to donate
They will clearly position us as an important and urgent way to make a real difference
Social Links:
Facebook https://www.facebook.com/healthcareworkersfoundation
Twitter: https://twitter.com/thehwf
Instagram: https://www.instagram.com/thehwf
LinkedIn: https://www.linkedin.com/company/healthcareworkersfoundation
Feel free to use any of the logos/images/colours below.
