It’s time to get creative with choccy… that’s right, it’s #WorldChocolateDay, and what better way to celebrate arguably the most IMPORTANT day of the year by having a chocolate-themed brief for all you lucky OMBLES, with some amazing cash and chocolatey prizes to be won!!

The Knoops concept is based around a carefully curated percentage menu which offers chocolates to suit every taste and mood.

We find joy in helping you to discover your perfect chocolate drink, and encourage experimentation with different % chocolates and flavours in a process we call ‘Knoopology’.

This process is simple; choose your chocolate %, milk, and extra flavours like sea salt, orange zest or chilli to be made into a hot chocolate, milkshake or iced chocolate.

One Minute Brief of the Day:

Create posters to celebrate #WorldChocolateDay & bring to life the perfect chocolate drinks from @KnoopsChocolate

Tweet your entries to @OneMinuteBriefs & @KnoopsChocolate with the hashtag #InternationalChocolateDay

Remember to include your Twitter handle in the bottom right-hand corner of your submissions. Enter as many times as you like. Deadline 6pm BST.

You can also share your entries via stories and posts to @KnoopsChocolate on Instagram!

Prizes:

1st place: £200 cash + a VIP card (entitling the winner to free drinks at Knoops)

2nd & 3rd place: £50 gift card for Knoops and a selection of Knoops goodies

The Knoops story:

Our founder Jens Knoops has had a strong relationship with chocolate since his childhood in rural Germany. In 2013, he decided to share his passion and opened the first Knoops store in Rye, East Sussex.

Since then, Jens has gone on to open more Knoops stores, built a team of chocolate lovers around him, developed an at-home range of chocolate flakes, and even released a chocolate cookbook.

The art of Knoopology:

Knoopology is the art of crafting your perfect chocolate drink, not just in our stores, but at home too.

Think of the process like an experiment; first, choose from our range of ten different % chocolate flakes. Then, pick your milk - dairy and plant-based all work to make hot and cold drinks. Finally, prepare any extras to add - a pinch of sea salt or some freshly grated orange zest are good starting points.

There truly is a Knoops to suit every mood.

Sustainability in our chocolate and stores:

At Knoops, we prioritise the use of environmentally friendly materials and sustainable products across our company - from the sourcing of our chocolate to the fabric of our stores. We continually review our supply chain to ensure that it remains in line with our ecological and ethical values.

Our chocolate:

Our founder, Jens Knoop, carefully selects each of the chocolates in our library which comes from the world's foremost cacao-growing regions. We work with only a handful of chocolate makers, both large and small, who are genuinely committed to improving the sustainability of their cocoa.

For example, Firetree work directly with cocoa farmers and make all of their chocolate in the UK. By cutting out the 'middle man', Firetree can pay a substantial premium above the market rate, giving farmers the scope to commit to high ethical standards, as well as provide well for their families.