We’re very excited for the second of our collaborative briefs with the brilliant mahabis!! And, after a rainy bank holiday, we’re ready to bring in the summer with today’s brief… OMBLE style!!!
One Minute Brief of the Day:
Create posters to promote the new ‘breathe’ #SummerSlippers from @mahabis
breathable. lightweight. comfortable
Tweet your entries to @OneMinuteBriefs and @mahabis with the hashtag #SummerSlippers
Prizes:
WINNER:
£100 cash prize + Pair of mahabis ‘breathe’ summer slippers (RRP £79)
3 x Runners-Up
Each win a pair of mahabis ‘breathe’ summer slippers (RRP £79)
mahabis breathe
slippers have become an essential as many of us have been spending more time at home over the last year.
we developed a super lightweight and breathable shoe that can be worn in summer months to give you the support you need and the comfort of a slipper.
the trainer / sneaker like EVA and Cornflour sole means you can take them anywhere just like the rest of the mahabis range.
the mahabis breathe is so light that you barely know you are wearing them.
machine washable.
materials matter
The new mahabis breathe use a groundbreaking 100% natural upper knitted from super-soft natural Tencel™ cellulosic fibres.
The footbed is made using sustainably sourced cork,
The neoprene heel cradle keeps the mahabis breathe in place. The slipper that stays on.
Find out more here: mahabis.com/products/breathe-slippers and feel free to use the images on the link or below on your entries.
You can also find some imagery via our Insta.
Links:
https://www.facebook.com/mahabis
About mahabis:
we’re mahabis. footwear for time well spent
the thing that gets us out of bed in the morning? our mission to help the world spend its time well.
it’s a big mission, but it’s one we believe in.
because we believe that time well spent leads to a life well lived.
our story
our founders noticed that people were only allowing themselves time for enjoyment after their to-do lists were completed.
so they set out to create a product that helped people realise that doing very little can also be time well spent.
why footwear?
they’re the things that carry us through life.
mahabis took the world’s most comfortable shoe – the slipper – and ripped up the rulebook to create something functional. something beautiful. something that enhances every minute of whatever you're doing.
designed for comfort
life’s complex. our designs aren’t.
we like to keep things minimal, so you can get on with enjoying your time without distractions.
our london-based design team have created some pretty special features you won’t find on your regular run-of-the-mill slippers.
like our neoprene heel cradle which gently holds your foot in place as you walk. especially on stairs, slippers’ nemesis.
and our hybrid soles, which make it simple for you to pop out whenever you like, without the admin of changing your shoes. because we’ve all got better things to do.
we do things properly
all of our major suppliers are sedex audited and in compliance with the ethical trade initiative. this means the people making mahabis are treated well, paid a fair wage, and provided with a safe working environment.
we put mahabis through their paces.
we work with satra, a leading independent research and testing footwear organisation, to ensure our footwear meets the highest durability, abrasion and sizing standards.
part of this process is putting mahabis through their paces. over a million in fact. and they more than stand up to the task.
