One Minute Brief of the Day:
Create posters for @metoffice helping to promote the newly revealed storm names for the 2021/22 season, reminding people that they #NameOurStorms to raise awareness and help keep people safe.
Perhaps you could choose a name from the list as your starting point?
Do it in a visually exciting way while making it unique to the Met Office… and have fun!
Tweet your submissions to @OneMinuteBriefs & @metoffice with the hashtag #NameOurStorms
PRIZE:
1ST PLACE: £200 CASH!!
ENTRIES COULD ALSO BE FEATURED ON THE MET OFFICE SOCIAL CHANNELS & HAVE THE CHANCE TO BE BROUGHT TO LIFE IN THE FUTURE!!!
CONTEXT:
Where can I find the list of names?
See the press release for more info & this year’s names here.
Why are we naming storms?
The naming of storms using a single authoritative system should aid the communication of approaching severe weather through media partners and other government agencies. In this way the public will be better placed to keep themselves, their property and businesses safe.
When do we announce new storm names?
A storm will be named when it is deemed to have the potential to cause ‘medium’ or ‘high’ impacts in the UK, Ireland and/or Netherlands i.e. storms will be named for weather systems which we expect an Amber or Red warning will eventually be issued by Met Éireann, Met Office and/or KNMI. As well as wind, impacts from rain and/or snow will be considered in the naming process.
How are storm names chosen?
Earlier this year the Met Office asked people to send in their ideas for future storm names.
We received thousands of suggestions and this years list has been compiled from these public suggestions, choosing some of the more popular names and names that reflect the diversity of Britain, Ireland and the Netherlands.
More info here:
https://www.metoffice.gov.uk/weather/warnings-and-advice/uk-storm-centre/index
DO’s
Use the Met Office colour palette and logo;
Keep it simple and impactful;
DONT’s…
No referencing political agendas;
Reference catastrophic weather events
Do not mock up any National Severe Weather Warning content using the Met Office logo
WINNING CRITERIA
Best posters will be unique and not only highlight the new list but also we name storms. The best posters will also clearly position us as weather and climate experts
Social Links:
https://www.facebook.com/metoffice/
TikTok
https://www.tiktok.com/@metoffice
https://www.instagram.com/metoffice/
YouTube
https://www.youtube.com/metoffice
Snapchat
metoffice
Feel free to use Met Office logo in your entries. Note that the preferred positioning of this on graphics is in the top left.
Brand colour codes can be found below.