Client: Mecca Bingo

About:

Mecca Bingo really got a full house back in April when they wanted us to get OMBLES to help celebrate their all-new brand partnership for the upcoming 2022 series with Britain’s Got Talent, UK’s largest TV show with audiences of over 10 million. So, it was obvious that this was going to create huge numbers of impressions across social media.

From fun bingo nicknames to nostalgic flashback puns, to previous BGT acts, it was hard for Mecca not to press the golden buzzer on each one as we would have had a shortlist of over 100!

We saw Mecca interacting with each entry, loving the ideas for each one. This led to impressions in the millions and #MeccaBGT trending across Twitter.

Facebook Link to Shortlist:

https://www.facebook.com/media/set/?vanity=OneMinuteBriefs&set=a.2039456359549769