Kefir is the fastest growing diary product & fast becoming the biggest health food trend in the UK!!!
So, we’re very excited to be teaming up with Biotiful today to share that story and bring the benefits of Kefir to life in typically brilliant OMBLE style for the chance to win some great prizes!!
One Minute Brief of the Day:
Create posters to encourage people to make a simple swap to #UpgradeYourBreakfast & use Kefir instead of milk in their daily morning cereal or breakfast of choice.
Please tweet your entries to @OneMinuteBriefs and @Biotiful_Dairy with the hashtag #UpgradeYourBreakfast
Prizes:
1st Place:
£200 cash prize and a month’s supply of Kefir!!
2nd Place:
£150 cash prize!!
3rd Place:
£100 cash prize!!
WHAT IS KEFIR?
Kefir is a cultured Dairy drink.
Dairy is delicious. And cultured dairy? Delicious of course. But it also means gut-friendly bacteria – billions of them. Protein – a lot of it. Our Biotiful Kefir is made with British milk and no sugar added.
Originating from the Caucasus mountains, Kefir has been a trusted dietary staple for over 2,000 years. The word literally means ‘feel good’, and with over 40 strains of gut-friendly cultures in our Biotiful Kefir we understand why.
We love Kefir for breakfast or as a snack. It’s great in smoothies or poured over cereal.
HOW IS KEFIR MADE?
Kefir is made with an ancient fermentation method which is amazing yet simple.
It starts with Kefir grains, which are essentially a cluster of beneficial bacteria. These live cultures areadded to fresh warm milk, kick-starting the fermentation. Inside of a tight container away from light, the lactose in the milknourishes the grains, allowing them to grow and reproduce, whilst starving the grains of oxygen.
Once the Kefir is fermented, the remaining Kefir grains are strained before bottling, leaving you with a smooth, delicious cultured Dairy drink.
WHAT ARE THE BENEFITS OF KEFIR?
Kefir is a naturally fermented food made with live cultures, and it’s believed these fermented foods can provide a dose of live microorganisms to support healthy digestion. Other examples of fermented foods include kombucha, kimchi and sauerkraut.
Digestive function is just one of the benefits associated with a healthy gut, learn more in our article: Kefir and the link with Gut Health.
Links:
https://biotifuldairy.com/
https://twitter.com/BIOTIFUL_DAIRY
https://www.facebook.com/biotifuldairy
https://www.instagram.com/biotiful_dairy/
Additional Messages we’d like to share:
Immunity support, naturally*
Gut friendly Cultures**
*Kefir is a source of Vitamin B12, which contributes to the normal functioning of the immune system.
**Kefir is also source of calcium, which contributes to the normal functioning of the digestive enzymes.
Green is our core colour 369c. Feel free to use any of the images or logos in your submissions.
