Three years ago we said 'the SEA word shouldn’t be a dirty word’ and we're still marching to that mantra.

Tomorrow, 22nd April, is #EarthDay and to celebrate this, we are stoked to announce that together with our partners at NOTPLA, who put seaweed at the core of everything they do, we have just completed testing of a 100% plastic-free seaweed derived biodegradable BioPod sachet. Not only is seaweed a carbon sink, it also regenerates marine ecosystems by offering habitat, nursery grounds, and shelter for other sea creatures and is one of nature's most renewable resources!

Our BioPods sachets made from seaweed are going to be a world first. The whole range will be transitioning from PVA to this new material throughout the rest of this year.

We’re excited to see how the OMBLES will bring this to life to advertise the #SeaweedSachets in all sorts of creative ways.

One Minute Brief of the Day:

Create posters to advertise 100% plastic-free seaweed derived biodegradable BioPod sachets from MACK ahead of #EarthDay #SeaweedSachets keepitmack.com/collections/biopods

Tweet your entries to @OneMinuteBriefs & @KeepItMACK with the hashtags #EarthDay and #SeaweedSachets

Enter as many times as you wish and remember to add your twitter handle in tbe bottom right-hand corner of your entries.

PRIZES:

WINNER: 1 years Supply of MACK laundry sheets

2nd Place: 1 years supply of MACK dishwasher tablets

3rd Place: The MACK Dirty Dozen range.

About MACK:

We don't take life too seriously however we do take our products and your satisfaction very seriously, so, grab your lab coat with pens in your top pocket. Our Bio products harness the power of good bacteria & enzymes - heard the term probiotic? It’s exactly that! Think of good bacteria as enzyme factories and enzymes as knives and forks. Enzymes breakdown substances that allows the surfactants and bacteria to remove and ingest the fats, oils and grime even quicker - much quicker in fact than traditional and plant based cleaning products, Allied to this initial clean is the residual clean where the good bacteria remain and keep cleaning. we call it Pure Cleanius

Enough about us, let’s talk about you…... Obviously you understand great value for money and want to buy household care stuff from a company with its roots in the commercial industry where product performance, price and efficacy is paramount. We get you. What else? You put the planet first and sustainability at the core of your values. Spot on. Tell us more….You’re sick of greenwashers and having your pants pulled down. We are too, that’s why we are transparent (and sexy) with everything we do.

MACK are:

Ocean Safe
Vegan
Planet conscious
People, pet and pocket friendly

Find out more here: https://keepitmack.com/pages/our-story