About:
We were really pleased when Pringles got in touch. One of the brands we’d always wanted to collab with!
And, we just knew it would be a huge campaign as Pringles is well-loved, vibrant and fun.
The brief was really open but all about bringing to life how each can of Pringles is packed full of flavour. This led to 400+ submissions retweeted to 28,000 followers each. That’s 11.2 MILLION potential reach.
You can see some of the shortlisted entries below which were stunning pieces of work in their own right.
The quality was exceptional and the quantity overwhelming.
We are looking to do more collaborations with Pringles and, hopefully, other Kellogg brands in 2021!
Quote from Pringles:
“Thanks for the amazing collaboration – it was fantastic to see so many great entries and we’re very happy that the OMB community engaged so strongly with our brief. 😊.”
Facebook Link to Shortlist:
https://www.facebook.com/media/set/?vanity=OneMinuteBriefs&set=a.1675389692623106