One Minute Brief of the Day: Create posters to highlight the impact that WaterAid’s work has on a community getting access to clean water for the first time. #FirstCup

Almost 1 in 10 people don’t have clean water close to home, and climate change is only making things worse. Unpredictable weather events are putting already fragile water supplies at an even greater risk of disappearing completely, with the UN predicting that over 5 billion people could face water scarcity by 2050.

Clean water is a human right, and when a community gets access to it for the first time, it changes everything.

  • Girls can stay in school rather than spending hours collecting water

  • Hospitals can clean their equipment and provide the best possible care for their patients

  • Communities can stay healthy, improve their hygiene and prevent the spread of diseases

  • Help the people in those communities to be productive and thrive

We want you to help us illustrate the impact that clean water can have on a community and on individuals, by creating a poster, billboard or advert of any kind to demonstrate the power of the first cup of clean water.

One Minute Brief of the Day:

Create posters to highlight the impact that WaterAid’s work has on a community getting access to clean water for the first time.

Tweet your entries to @OneMinuteBriefs and @WaterAidUK with the hashtag #FirstCup and link to wateraid.org/firstcup

We’d love to see you sharing your posters on insta with posts and stories too.

Find us on instagram.com/OneMinuteBriefs and instagram.com/WaterAid

Enter as many times as you like. Remember to add your Twitter/X handle in the top left of your posters.

PRIZES:

WINNER: £250

Runner-Up: £100 voucher for the WaterAid online shop

Inspiration

  • Which other areas of life does the first cup of clean water improve? Think education, healthcare, gender equality etc.

  • Are there parallels with our lives here in the UK? What else creates a positive change or feeling when done or achieved for the first time?

  • How can we highlight the positive impact on communities and the joy and empowerment that water brings, rather than focusing on the struggles and problems of not having it?

  • How can we stand out in the crowded charity landscape and do something that cuts through the noise?

About WaterAid

Clean water, decent toilets and good hygiene are basic human rights. They should be a normal part of daily life for everyone, everywhere – but they aren't. That's why we're here.

Together with our supporters and partners around the world – from the smallest neighbourhood groups to the largest multinationals – we’ve reached close to 30 million people with clean water.

Find out more here:

https://www.wateraid.org

wateraid.org/firstcup

Instagram: @wateraid

Twitter: @WaterAidUK

Facebook: WaterAid UK

Considerations

  • When talking about people in communities we work with, it should always be respectful and dignified. Take a look at our Representation Policy for more information on how to meet these standards.

  • It would be nice if you’re able to include our WaterAid cyan blue (#009FDF), our brand font (Noto Sans) and our logo where appropriate.

  • Font available here..

T&Cs here.

One Minute Brief of the Day: Create posters/social content to encourage people to book holiday packages with @lastminute_com by establishing them as ‘The Home of Last Minute Holiday Deals'

While our name speaks for itself, we take great pride in being the Home of Last Minute Holiday Deals (and we’re not shy about it 💁‍♀️). You might recall our summer campaign, "It’s Never Too Late to Book," which played on urgency and humour to encourage holiday goers  to find a last-minute holiday package deal.

One Minute Brief of the Day: 

Create posters/social content to encourage people to book holiday packages with @lastminute_com by establishing them as ‘The Home of Last Minute Holiday Deals’

Tweet your entries to @OneMinuteBriefs & @lastminute_com with the hashtag #LastMinuteHolidayDeals

We’d also love to see you share your submissions on Instagram with posts and stories via Instagram to @lastminute_com & @OneMinuteBriefs

Prizes:

  • 1st - £300 Holiday Package (Flight + Hotel) Voucher + 1 Champagne Experience at the lastminute.com London Eye (max 10 people)

  • 2nd - £200 Holiday Package (Flight + Hotel) Voucher + 8 lastminute.com London Eye tickets

  • 3rd - £100 Holiday Package (Flight + Hotel) Voucher + 4 lastminute.com London Eye tickets

  • 4th - 4 lastminute.com London Eye tickets

  • 5th - 2 lastminute.com London Eye tickets

About lastminute.com: 

lastminute.com is the European Travel-Tech leader in Dynamic Holiday Packages. As the home of last minute holiday package deals, we're the experts at pulling together perfect holiday packages (flight+hotel) when the clock is ticking. We have thousands of last minute holiday package deals that help us to live up to the name. 

Find out more here: lastminute.com

Target Audience:

We target families/couples (35-44 y.o.). They book holiday packages as value for money is important for them, however, they’d also like to be reassured of their decision. 

What problem are we solving for the consumer? 

Amidst the chaos of their busy lives, inundated with competitors' messages, they often feel overwhelmed and delayed in their decision-making process. Our goal is to capture their attention during the crucial phase between 'planning' and 'booking' their vacation and convert them into bookers by reassuring them that we have a wide range of last minute holiday package deals.

Here’s where you come in. If you’re up for the challenge, we want you to tap into your creativity and develop a fun concept that will not only be exciting but also uniquely entertaining (and with a touch of our signature pink).

TONE OF VOICE
Energetic | Approachable | Value Smart | Boisterous


What you can play with?

  • Our Pink color #f2007d / PANTONE 213 and our font Ubuntu

  • Word play with last minute, holiday package (flight +hotel) deals 

  • The key consumer travel occasions coming up in the next few months are below:

    • Christmas/NYE

    • Autumn School Break

    • Winter Sun Holidays

    • Ski Holidays

  • We have a jingle- download it HERE

  • We want to be known as the Home of Last Minute Holiday deals and for our key product – holiday package, which is flight + hotel package – Play with that 

    Explore our current instagram channel here for inspiration and our last minute holiday package offers here 


Social/Web Links:

Website: lastminute.com
X/Twitter: lastminute_com
Instagram: lastminute_com

T&Cs here.

Logos below and font available here.

There are also a selection of images & videos below. You do not have to use these in your submissions but they give you an idea of our imagery style and tone.

One Minute Brief of the Day: Create posters to celebrate Cheez-It landing in the UK by incorporating cheese related puns or idioms! #CheezItUK

Something Cheez-y just landed! That’s right, America’s $1 billion cheese snack has arrived in the UK.

Cheez-It introduces three mouthwatering flavours into the UK salty snacks market which are: The cheesy punch of Double Cheese, the spice of Cheese & Chilli and the pop of Cheese, Sour Cream & Onion. Baked with 100% real cheese, with no artificial colours or flavours, and seasoned to crunchy perfection, they’re great for every snacking occasion!

Cheez-It is going to be seen and heard everywhere, available in all major supermarkets. Therefore, we wanted to invite the OMB community to join us in this brie-liant launch.

See more here: https://www.cheezit.com/

One Minute Brief of the Day:

Create posters to celebrate Cheez-It landing in the UK by incorporating cheese-related puns or idioms

Do it in a visually exciting way while making your entries uniquely Cheez-y and have fun!

Examples of Some Cheez-y Puns!

- Something grate just happened!

- You’re bound to be fondue of these flavours!

To enter… tweet your entries to @OneMinuteBriefs with the hashtags #SomethingCheezyJustLanded and #CheezItUK

Get creative and enter as many times as you wish. Remember your Twitter/X handle in the corner of your entries. Deadline 6pm BST. – Gouda luck!

We’d also love to see you sharing your entries as posts and stories on Instagram to @OneMinuteBriefs and @cheezit_uki

Prizes:

1st Prize: £300 cash!!!

2nd Prize: £200 cash!!

3rd Prize: £100 cash!

DO’S AND DONT’S

DO’S

  • Use the Cheez-It packs.

  • Use the Cheez-It colour palette and font.

  • Keep it simple, single-minded, and fun.

DONT’s

  • Make direct comparisons with competitor cheese snack brands.

  • When using the Cheez-It logo and pack, do not: change its colour; stretch or squeeze; rearrange its position; add elements to it; remove any part of the logo; hang any elements to it.

  • No rude or offensive puns.

Winning Criteria

Best posters will be unique and feel unmistakably Cheez-It. They will clearly help us celebrate the launch in a simple and fun way.

Socials

Instagram: @cheezit_uki

TikTok: @cheezit_uki

Feel free to use any of the images & backgrounds below in your submissions.

Guidelines can be viewed here. Font is Futura Condesed Extra Bold.

T&Cs here.

"OMB has reminded me how much I love being creative and that in itself is the biggest reward of all" - OMB Stories by Michelle Pugh

I started out in the creative industry as a uni graduate with a portfolio of ideas and a student D&AD award. Moving from my home town of Blackpool to London, I showcased my student work at the ‘D&AD new blood’ exhibition. Work placements followed and many months later I landed my first job as a Junior Art Director. I went on to work in some top global agencies on big brand clients across london, and later Leeds, which spanned for almost 20 years. 

Then came the turning point for me. After working through my pregnancies and working long hours on returning from Maternity leave, my heart decided that I missed our babies too much. It was at a time pre-covid so the flexibility of working from home wasn’t common place or made available to me at the time. So I decided to take a career break to raise our two young children, and it was the best thing I ever did! 

A few years later when our children started school, the time felt right to began searching for an outlet for my creativity once more. I had been out of the industry for a while, so it was both exciting and quite daunting when I made the decision to return. It was at this time, that I discovered OMB, and I’m so glad I did! 

Taking part in OMB’s daily briefs got me back into thinking creatively once again. It was truly uplifting to re-ignite that spark of generating ideas. It was just the challenge I needed! It is a lot of fun and provides so much inspiration and the opportunity to knowledge share. 

The OMB community of creatives (aka Ombles) are really welcoming. To me it felt like I was a part of a creative department in an agency again, only online, and with OMB’s 40k+ followers it was much bigger! Each day that I participated in a brief I looked forward to seeing all the varied creative interpretations. 

If I was just doing spec work on my own at home it would not be as inspiring. Ombles are happy to collaborate and offer friendly constructive advice. It’s also more motivating. Just like going to the gym is easier if you do it with a friend. Coming up with concepts can be more fun too if you have someone to bounce ideas off. Anyone can enter, you can submit hand drawn ideas (scamps) or mac visuals. However you choose to convey your ‘One Minute’ ideas, all concepts are always welcomed. 

Seeing the positive feedback on my ideas from both the OMBLES and Nick and Maeve at OMB, gave me the confidence that I could still do it! There’s never any judgement just encouragement. Which gets rid of the fear of putting yourself back out there, especially after having had a career break like me. I have showcased my ideas generated from OMB briefs with my portfolio at recent interviews and it has opened doors to securing new freelance work for me. 

I think participating in daily OMB briefs is the fastest way to excel your lateral thinking and build up a portfolio of ideas. Whether you have an existing portfolio or not, there is always room to update and improve! Which I believe is essential to stay fresh.

I have been participating in OMB briefs for approaching one year now. In that time I have submitted close to 500 ideas, with over 100 selected as daily brief winners. You could say I’m a little bit addicted! Many more of my other entries have been shortlisted in the competitions briefs and some have gone on to win. To date I have won 5 competition briefs. Winning prize money, merchandise goodies and the even the accolade of having my work go live in the real world! 

Here are my OMB prize winning entries:

1st Prize - ‘The Hunger Project’ 

I designed a T-shirt for World Food Day 2023 that captured The Hunger Project UK’s vision of a world without hunger. My winning design went on to be sold in their online shop alongside renown Designers including Anthony Burrill. 

You can shop my design here: https://thehungerprojectshop.co.uk/product/michelle-pugh-one-minute-brief-t-shirt/…/ 

My concept was all about empowering people with the tools to help feed themselves. You can read more about the work ‘The Hunger Project UK’ do here https://thehungerproject.org.uk I’m extremely proud of this work and humbled to be helping end world hunger. 

Joint 1st place - for ‘Missing People’. 

Around 170,000 people are reported missing each year in the UK. In response ‘Missing People’ launched a ‘Digital Search Heroes’ campaign asking members of the public to share missing appeals and keep an eye out in their area. My concept supported this initiative. I formatted my winning outdoor ad designs to Facebook social media format, they then went live as organic and paid for ads. The results of these were 118,142 total impressions across Facebook and Twitter, with 2,516 total link clicks (linking to the Digital Search Heroes sign up page) generating a lot of traffic to their site and uptake in the initiative. 

3rd Place - The Rainforest Alliance. 

The brief was a rallying call for people to unite to create a world where people and nature thrive in harmony. For individuals, this includes taking small daily actions like sharing this message, buying products with the Rainforest Alliance Certified seal, and demanding better from companies and governments. The call-to-action is a simple, yet powerful affirmation: ‘We’re all in’. 

My concept used the brand’s ‘treefrog’ and other rainforest animals with their hands, paws, or claws up in the air to symbolise them opting in. With the CTA to put your hand up too if you’re in. I also submitted a digital adshel idea that used camera/motion sensors to count people who put their hands up ‘to opt in’. Multiple adshels at various sites could then feed the total score to an online hub. A visual way to show the scale of engagement. I was awarded a cash prize and Rainforest Alliance goodies! 

Joint 3rd Place - TaskRabbit. 

The brand’s fun memorable creative campaign features lyrical puns to promote their range of trade services, from plumbers and electricians to painters and gardeners to name a few. So this brief was to create posters to be in keeping with the existing campaign, but using Manchester music artists! I wrote a headline that referenced Simply Red to promote the gardening services available on the TaskRabbit platform. As well as receiving a cash prize, my idea is now up on a huge billboard and adshels in Manchester! 

1st place - fix the X glitch.

Nick asked the OMBLES for their help to create posters to encourage @elonmusk, @support & @X to take action and fix the X glitch that has been stopping OMB from welcoming new OMBLES into the community. My winning concept bagged me a cash prize. Along with the hundreds of other Ombles that rose to the challenge, we helped to generate awareness of the problem. However despite our joint efforts, the algorithm is yet still to be fixed! Luckily though the community is so supportive that collectively if we see a new Omble’s idea hasn’t been reposted (due to X glitch in notifications) we alert the team who get on it straight away. That’s another benefit to OMB, the team who run the community are as efficient as they are supportive and welcoming.

It’s not all about entering the competition briefs and winning prizes though. Entering OMB daily has its own rewards. It’s a brain workout, and helps you create better more creative communications. Below are a selection of my favourites ideas from OMB’s daily briefs. Lots of concepts from fruit juice to anti cyber bullying, and whale and dolphin conservation! 

There are so many varied briefs to take part in, often for charities, ethical and eco-conscious brands, or social change messaging which feels really good to work on.

OMB has reminded me how much I love being creative and that in itself is the biggest reward of all. I would highly recommend the OMB experience to everyone! 

See Michelle’s OMB entries on X at: @mpugh_creative

See below for a few more of Michelle’s OMB entries and view her portfolio at: https://mpughcreative.wixsite.com/portfolio 

One Minute Brief of the Day: Create witty, relatable and engaging billboard style posters that promote the #MattrDating app designed with accessibility features for neurodivergent individuals.

Neurodivergent individuals, especially those with ADHD, often experience the world in ways that differ from neurotypical norms. This campaign aims to celebrate these differences by creating ads that not only acknowledge these traits but turn them into positive, relatable, and attractive qualities. The goal is to position these traits as strengths or quirks that make someone an appealing and interesting partner.

One Minute Brief of the Day: 

Create witty, relatable and engaging billboard style posters that promote the #MattrDating app designed with accessibility features for neurodivergent individuals in order to protect their mental health and forge better connections.

We’re looking for impactful headlines that speak directly to the lived experiences of the target audience, fostering a sense of connection and understanding.

The posters should resonate with neurodivergent individuals, particularly those with traits associated with ADHD, aged 18–30 living in London.

Please share your entries to @OneMinuteBriefs & @mattr_social with the hashtag #MattrDating & link to mattr.social

Prizes:

£100 CASH FOR TODAY’S WINNER!

Target Audience:

Demographic:

  • Age: 18–30 years old

  • Location: London

  • Relationship Status: Single

  • Diagnosis: Diagnosed or self-diagnosed neurodivergent individuals, particularly those with ADHD traits.

Campaign Insight:

Neurodivergent individuals, especially those with ADHD, often experience the world in ways that differ from neurotypical norms. This campaign aims to celebrate these differences by creating ads that not only acknowledge these traits but turn them into positive, relatable, and attractive qualities. The goal is to position these traits as strengths or quirks that make someone an appealing and interesting partner.

Key Messages & Slogans:

The following are examples of slogans that playfully reference common neurodivergent traits, specifically those associated with ADHD:

1. Fails to follow through on instructions and fails to finish tasks:

  • Instructions are for IKEA, not love. Date spontaneously!

2. Hyperactivity:

  • Because who needs Netflix and chill when you can do five activities at once?

3. Impulsivity:

  • For those who say ‘I love you’ on the first date. No regrets!

  • Match now, think later. Love needs no planning!

4. Social Anxiety:

  • For those who can turn an awkward silence into an epic love story.

  • Making stumbling through conversations sexy since… wait, what was I saying?

5. Often seems not to listen when spoken to directly:

  • Zoned out? Tune in to someone who gets you!

  • Not listening? Get with someone worth the chat!

6. Talks excessively:

  • Chatty Cathy? Find someone who loves a good natter!

  • Mouth running 24/7? Meet someone who’ll keep up with the banter!

7. Interrupts or intrudes on conversations:

  • Interrupting queen/king? Meet someone who loves a lively convo!

8. Poor time management skills:

  • Time management who? Find someone who’s as chill as you!&

  • Always late? Meet a partner who’s never in a rush!

9. Chronic lateness:

  • Fashionably late? Find someone who’s always worth the wait!

Tone and Style:

Tone: Witty, playful, and empathetic.

Style: The slogans should be visually engaging, using bold typography and vibrant colors that stand out in a busy urban environment. The design should be simple yet impactful, allowing the text to be the hero of the ad. Mock-Ups in situ welcome.

Find out more:

https://www.mattr.social/

Socials

Twitter

TikTok

Instagram

Linkedin

One Minute Brief of the Day: Create visually striking billboard-style posters that showcase Grey Poupon's premium quality and bold flavour while integrating witty and confident messaging

Grey Poupon is not just a mustard; it’s a statement of refined taste and confidence. Our campaign should highlight this with clever nods to pop culture, blending timeless luxury with modern wit.

One Minute Brief of the Day: 

Create visually striking billboard-style posters that showcase Grey Poupon's premium quality and bold flavour while integrating witty and confident messaging.

Don’t forget to include your twitter handle in the top-left corner of your submissions.

Deadline 6pm BST. Enter as many times as you like.

Please share your entries to @OneMinuteBriefs with the hashtag #GreyPoupon

Prizes:

WINNER: £100 cash plus Grey Poupon goodies

BRAND GUIDLINES

Make sure to download and view brand guidelines here before entering

Creative Considerations:

Pop Culture Integration: You could use previous references (e.g., movies, music, memes) to draw a connection between Grey Poupon and moments of cultural significance, subtly reinforcing the brand’s elite status.

Tone & Style: The messaging should be bold, clever, and sophisticated, maintaining a balance between luxury and humour. Think of it as a playful wink to those “in the know”.

Visual Execution: Use high-contrast visuals with a focus on the iconic jar, accompanied by minimal but impactful text. The design should exude elegance while standing out in busy environments.

Deliverables: Poster artwork for out of home display such as a bus stop or billboard.

Web & Social Links

Website: https://greypouponmustard.com

Instagram: https://www.instagram.com/greypouponuk/

One Minute Brief of the Day:  Create unconventional & impactful posters to promote The Couture Club's upcoming pop-up store in London. #TheCoutureClubSoho

We’re heading to London on the 7-8 th September to launch our pop-up store in Soho, London. The pop-up will be a showcase of our anticipated Autumn Winter 2024 collection – Offering customers the chance to purchase product before official release dates over the course of September & October, as well as some limited edition pieces. We want to do something different to promote this so we’ve joined forces with the OMBLES to see how they will do it with their brilliantly instinctive ideas!!

One Minute Brief of the Day: 

Create unconventional & impactful posters to promote The Couture Club’s upcoming pop-up store in London. #TheCoutureClubSoho

Please share your entries to @OneMinuteBriefs & @TheCouture_Club with the hashtag #TheCoutureClubSoho & link to thecoutureclub.com

Prizes:

WINNER: £300 cash + £150 Couture Club vouchers!!

Runner-Up: £150 cash + £100 Couture Club vouchers!!

3rd Place: £50 cash + £50 Couture Club vouchers!!

Here are the things you need to know:

  • The Store will open to public 11am-8pm Saturday & 10am-4pm Sunday.

  • We like to be disruptive & do things differently

  • Our brand tagline is Redefining luxury. Offering Luxury pieces at affordable prices. This doesn’t have to be used, but gives a steer on the direction of the brand.

  • The pop-up is a showcase of autumn winter 2024 product, many of which won’t be released for until October. 

  • The highlight of our pop-up is or knit collection, which will have a hanging gallery downstairs. 

WHAT DO WE DO?

We are committed to curating collections that blend craftsmanship, comfort, and timeless designs, ensuring every customer can embrace their unique style and self-expression with confidence and accessibility.

WHY?

By prioritising exceptional quality and fair pricing, we aspire to make premium fashion accessible to all, creating a community where everyone can look and feel their best, effortlessly.

“Contemporary comfort, community confidence.”

OUR MISSION:

We are dedicated to quality and accessibility, to ensure fashion is within reach for all.

OUR VISION:

Manchester born, globally worn; we are committed to creating a community where every individual can confidently embrace their unique style for a life well dressed..

ABOUT US

The Couture Club, founded in 2015 by Ross Worswick and Scott Shashua, is a Manchester based fashion brand that is on a mission to create the best Club on the planet. 

Starting as a bedroom brand, with sales doubling in year one, we have soon grown into a team of over 50 people, and we have just moved into a larger office and warehouse space to support our future plans.

The lifestyle merchandise brand for mens and womens clothing. Our streetwear style covers multi product types from Hoodies to Cargo Pants and from Dresses to Outerwear, with our SS staple co ord sets & swimwear. We have pride in every product that its created with designer quality and affordable prices. 

Every garment is designed in house at The Couture Club Headquarters with passion, care & attention to detail.

Find out more and check out our range at: https://www.thecoutureclub.com 

Useful links:

https://www.instagram.com/thecoutureclub

https://www.youtube.com/@thecoutureclub2621

https://x.com/TheCouture_Club

Guidelines available here.

One Minute Brief of the Day:  Create posters that encourage young people to apply for the Student Air Traffic Controller Programme at #AirNavIreland.

One Minute Brief of the Day: 

Create posters that encourage young people to apply for the Student Air Traffic Controller Programme at #AirNavIreland.

Your entries should prompt them to apply here. They’re taking applications now!

Please share your entries to @OneMinuteBriefs & @AirNav_Ireland with the hashtag #AirNavIreland & #NewHeightsWithAirNav & include a link to airnav.ie/careers/student-air-traffic-controller-application-form

Enter as many times as you like. Deadline 6pm BST

And, don’t forget to add your Twitter/X handle in the top-left corner of your entries.

Prizes:

WINNER: £300 CASH!!!

Runner-Up: £200 CASH!!

3rd Place: £100 CASH!

What is AirNav?

AirNav Ireland provides air traffic management services in the 451,000 km2 of airspace controlled by Ireland. The AirNav Ireland ATCOs guide air traffic connecting Europe and North America.

AirNav is looking to recruit around 250 ATCOs over the next 10 years. 

What does an Air Traffic Controller do?

They are responsible for the safe, orderly and expeditious movement of air traffic on and in the vicinity of airports and in the airspace for which Ireland is responsible. Our air traffic controllers keep aircraft at safe distances from each other in the air and on the ground, while arranging them in an optimised order for takeoff or landing along organised flight paths. We use systems and processes to remove the risk of collisions, while allowing the maximum number of aircraft to fly safely in our skies. As airspace gets busier, and at peak times, this becomes increasingly challenging.

Air Traffic Controllers are recruited through our Student Controller Programme and applicants must be at least 19 years of age. They must also have passed at least five subjects in the Leaving Certificate including Mathematics with a Grade H5 in at least two higher level papers or hold a comparable award at Level 5 on the National Framework of Qualifications (NFQ).

Student Controller Programme 

An Air Traffic Controller is responsible for the safe, orderly and expeditious movement of air traffic on and in the vicinity of airports and in the airspace for which Ireland is responsible.

Air Traffic Controllers are recruited through our Student Controller Programme and applicants must be at least 19 years of age. They must also have passed at least five subjects in the Leaving Certificate (including Mathematics) with Grade C in at least two higher level papers or hold a comparable award at Level 5 on the National Framework of Qualifications (NFQ).  Applicants must be eligible to work in the EU.

Apply here: https://www.airnav.ie/careers/student-air-traffic-controller-application-form

Find out more here:

https://www.airnav.ie/

https://www.airnav.ie/careers

https://www.instagram.com/airnavireland

https://x.com/AirNav_Ireland

The winning poster could be featured in our upcoming campaign.

We’re excited to see what the OMBLES come up with!

Considerations:

  • Use our logo and stick to our graphic style where you can.

  • Guidelines and font available here.

T&Cs here. 

One Minute Brief of the Day: Create overarching campaign straplines to promote the #BlueLightCard & how it rewards our frontline workers to thank them for all they do.

One Minute Brief of the Day:

Create overarching campaign straplines to promote the #BlueLightCard & how it rewards our frontline workers to thank them for everything they do in keeping the nation safe, healthy and supported.

We’re particularly keen to see big campaignable ideas with eye-catching straplines and slogans in your submissions that could work across comms including emails, app notifications, socials or even feature on billboards around the UK!

If you’re feeling particularly creative include a line or two of supplementary copy to help position and explain the campaign for our audience.

Tweet your entries to @OneMinuteBriefs and @BlueLightCard with the hashtag #BlueLightCard & link to bluelightcard.co.uk

Deadline 6pm BST. Remember to add your Twitter/X handle in the top-left corner of your entries.

CASH Prizes:

1st: £300!!!

2nd: £200!!

3rd: £100!

Who we are

We are Blue Light Card. The discount service for the emergency services, NHS, social care sector and armed forces.

We exist to show our appreciation for the Blue Light community, their service and sacrifice. Giving them the discounts they deserve, and access to exclusive experiences to support them financially and encourage work-life balance and wellbeing.

It takes a special sort of person to work within the emergency services, they should feel proud of the work they do. They do important, vital jobs, and this deserves recognition, even if they don’t see themselves as heroes or deserving of reward.

These are just some of the reasons why we want to say thank you and celebrate our members plus the wider Blue Light community.

Launching on Emergency Services Day on 9th September and running for 10 weeks consecutively we have plans to reward our members more than ever before. We’ll be giving our 3.5 million members access to thousands of exclusive prizes and money can’t buy experiences which will be available to win in the Blue Light Card app. From free pints and coffees, to all-inclusive holidays and VIP event tickets – we’ll have prizes for everyone!

Find out more here:

bluelightcard.co.uk

Socials

Twitter: x.com/bluelightcard

Facebook: facebook.com/bluelightcarddiscounts

Instagram: instagram.com/bluelightcard

T&Cs here.

One Minute Brief of the Day: Create posters that bring to life famous Manchester-based artist/band song lyrics to promote the home service categories available on the @Taskrabbit platform.

After the success of our previous collab with Taskrabbit, we are back for more!

Only this time, the focus is on the Manchester music scene. We will be featuring the winning submissions on billboards all around Greater Manchester…and we may even feature on the huge Elonex billboard too!

So let’s dive into the Manchester culture and definitely maybe pull out some of the best lyrics from the likes of Oasis, Simply Red, Take That, New Order, The Stone Roses, The Blossoms, James, Aitch, Happy Mondays, The Courteeners and many more. Now’s your time to show that instinctive creativity and ‘Let it Shine’.

The previous OMB campaign winner currently up in lights across London using both strategic digital and print placements. The campaign parodies well known song lyrics to promote some of the home service categories available on the Taskrabbit platform  including home repairs, plumbing, electricity, DIY, furniture assembly, cleaning, moving….

We’re excited to see what the OMBLES come up with this time!

Put your headphones in, music on and get creative!

One Minute Brief of the Day:

Create posters that bring to life famous Manchester-based artist/band song lyrics to promote the home service categories available on the @Taskrabbit platform.

  • + We also want to know who they are by.

    As you’ll see in the poster examples at the bottom of the page… ‘Snap Back to Reality, Fill the Wall Cavity’ shows a builder called Marshall and ‘Aint no mounting high enough’ shows Marvin the handyman!

Please tweet your entries to @OneMinuteBriefs & @Taskrabbit with the hashtag #TaskLyricalMCR & link to taskrabbit.co.uk/services

Enter as many times as you like. Deadline 6pm BST.

And, don’t forget to add your Twitter handle in the top-left corner of your entries.

Prizes:

WINNER: £300 CASH!!!

Runner-Up: £200 CASH!!

3rd Place: £100 CASH!

About Taskrabbit

Taskrabbit is a global platform that connects people seeking help with household tasks to skilled, reliable Taskers in their local communities. Taskers can help with any job around the home, from furniture assembly and wall mounting to minor home repairs, cleaning and painting. 

Find out more here:

https://www.taskrabbit.co.uk/

https://www.taskrabbit.co.uk/services


Considerations:

  • Use our logo and stick to our graphic style where you can.

  • Guidelines, assets and font available here.

As well as entering by tagging OMB & https://twitter.com/taskrabbit… we’d also love you to share your submissions via posts/stories to @OneMinuteBriefs and the channels below…

https://www.instagram.com/taskrabbit/

https://www.facebook.com/taskrabbit/

https://www.linkedin.com/company/taskrabbit/

T&Cs here.

One Minute Brief of the Day: Create posters showing how #ScrewfixSprint helps the trade continue to work when on site, or at clients’ homes.

“For busy tradespeople, time is literally money and finding the time to pick up an essential and often unplanned item is an inconvenience that can also have an impact on project schedules. With Sprint available in over 450 Screwfix stores across the UK and just a £5 delivery charge, customers no longer need to sit in traffic when the unexpected happens, they can have it delivered where they are in 60 minutes or less.”

“Used this service to get a few bits that I had run out of. Saved me from having to down tools and go to store. It was delivered within 30 minutes of ordering. Really handy if you can’t secure your workplace and need some bits and helps with workflow. I’ll definitely be using this service again!”

One Minute Brief of the Day:

Create posters showing how #ScrewfixSprint helps the trade continue to work when on site, or at clients’ homes.

Tweet your entries to @OneMinuteBriefs & @Screwfix with the hashtag #ScrewfixSprint

Be as creative as you like… and accompany it with eye-catching headlines if you wish!

Don’t say or show things that could get the brand in trouble - whilst we can be bold and cheeky, we must remember that Screwfix is a family friendly brand so please no rudeness.

Prizes:

WINNER: £500 CASH!!!

2nd Place: £250 CASH!!

3rd Place: £150 CASH!

About Screwfix Sprint:

Our national campaign was launched in the UK only last spring, showcasing our  60-minute delivery service, Screwfix Sprint. 

Sprint is Screwfix’s market-leading service that allows customers to have products delivered to home or site in 60 minutes or less, without breaking their stride. 

Convenience is paramount for Screwfix’s busy customers. The trade demand quick and easy access to a broad range of competitively priced products, and Screwfix Sprint is industry-leading in providing another option for customers to get their job done quickly, affordably and right first time.

Details from our website https://www.screwfix.com/landingpage/screwfixsprint

About Screwfix

Screwfix is part of Kingfisher plc, the international home improvement company with over 1,400 stores, supported by a team of over 80,000 colleagues, in 10 countries in Europe and Turkey.

Screwfix is convenient, straightforward and affordably-priced, helping its trade customers get the job done quickly, affordably and right first time.

From power tools and work wear to cables and pipe fittings, Screwfix offers over 10,000 products available for pick up from over 840 stores nationwide. Our full range of over 57,000 products can be ordered over the phone, online or from a local store, with orders taken up until 8pm (weekdays) for next day delivery to home or site.

See more here:

https://screwfixmedia.com/about/

https://twitter.com/screwfix/

https://www.facebook.com/Screwfix/

https://www.youtube.com/user/screwfix

Feel free to use any of the icons, photos and logos in your entries if you wish.

Font available here.

One Minute Brief: Create reactive posters/t-shirt graphics for @Fanatics_UK that highlight key moments in the final between the first & final kick.

Fanatics is global ecommerce platform that strives to give fans a better experience every day. Through it's vast range of sports merchandise fans can connect with their teams and sporting moments to celebrate the highs (and the lows) of being a fan. We've teamed up with Fanatics to create a One Minute Brief for tonight’s special match with a one-off brief that will run from whistle to whistle!

Your response could be made into a t-shirt so hopefully this inspires your thinking!

One Minute Brief of the Day:

Create reactive posters/t-shirt graphics for @Fanatics_UK that highlight key moments in the final between the first and final kick.

Every minute counts here. Sketches on beermats welcome. It’s all about the quick ideas.

  • Will there be a contentious penalty?

  • ANOTHER own goal?

  • A pigeon landing on the ball?

  • A commentary slip-up?

  • A crunching tackle?

  • A dodgy VAR decision?

  • A super sub?

  • A sending off?

  • A last minute winner?

  • Or anything else that comes to mind….

How will you turn it into a headline or graphic worthy of going on a T-shirt.

The more ideas the merrier. From One Minute to the 90 Minutes … or possibly more.

Let’s kick things off!

Tweet your entries to @OneMinuteBriefs and @Fanatics_UK with the hashtag #FanaticsFirstToLastKick

Deadline at the final whistle. Remember to add your Twitter/X handle in the top-left corner of your entries.

Winner’s Prize: £150 cash!!

The referee's notebook:

  • No official logos or use of terms such as England, Spain, UEFA, Euro 2024.

  • No full names.

  • You can illustrate / alter imagery as long as they don’t reference player names.

  • Tag @Fanatics_UK in your content

  • Have fun, sport is there to be enjoyed! This is all about the fans.

Who are Fanatics?

Fanatics is a digital sports platform, encompassing licensed fan gear, physical and digital collectibles, and global leader in licensed sports merchandise, that partners with more than 900 of the world’s leading sports teams, leagues and organisations.

Fanatics’ International Commerce business designs, manufactures, distributes and sells licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. Fanatics also powers the online, bricks-and-mortar and on-site retail for many of its partners, including many of the international teams active at Euro 2024 such as England, as well as operating on-site retail across Germany for the tournament on behalf of UEFA.

Fanatics serves more than 100 million sports fans worldwide across both Fanatics.co.uk, Kitbag.com and its partner network of sites, including Chelsea, Paris Saint-Germain, Juventus, the New Zealand All Blacks, UEFA, the FA, DFB, French Football Federation, Royal Belgian Football Association, Italian FA, NFL, NBA, NHL, MLB, the International Olympic Committee (IOC), UFC, WWE and Formula 1.

Links

https://www.facebook.com/Fanatics/

https://x.com/fanatics

https://www.instagram.com/fanatics/

https://www.youtube.com/fanatics

T&Cs here.

Brief: Create posters/t-shirt graphics for @Fanatics_UK that bring to life how it feels as a fan going into a tonight’s big game or what it's meant to be a fan throughout the tournament. 

Fanatics is global ecommerce platform that strives to give fans a better experience every day. Through it's vast range of sports merchandise fans can connect with their teams and sporting moments to celebrate the highs (and the lows) of being a fan. We've teamed up with Fanatics to create a One Minute Brief for this special day in footballing history. That’s why today, the focus is on the fans.

Your response could be made into a t-shirt so hopefully this inspires your thinking!

One Minute Brief of the Day:

Create posters/t-shirt graphics for @Fanatics_UK that bring to life how it feels as a fan going into a tonight’s big game or what it's meant to be a fan throughout the tournament. 

Headlines, sketches, designs, GIFs and more are all welcome to get your ideas across!

Tweet your entries to @OneMinuteBriefs and @Fanatics_UK with the hashtag #FanaticsFinal

Deadline 6pm BST. Remember to add your Twitter/X handle in the top-left corner of your entries.

Shortlist prior to kick off this evening. With a bonus brief coming up later during the game itself with another prize to be won!

Winner’s Prize: £150 cash!!

The referee's notebook:

  • No official logos or use of terms such as England, Spain, UEFA, Euro 2024.

  • No full names

  • You can illustrate / alter imagery as long as they don’t reference player names.

  • Tag @Fanatics_UK in your content

  • Have fun, sport is there to be enjoyed! This is all about the fans.

Who are Fanatics?

Fanatics is a digital sports platform, encompassing licensed fan gear, physical and digital collectibles, and global leader in licensed sports merchandise, that partners with more than 900 of the world’s leading sports teams, leagues and organisations.

Fanatics’ International Commerce business designs, manufactures, distributes and sells licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. Fanatics also powers the online, bricks-and-mortar and on-site retail for many of its partners, including many of the international teams active at Euro 2024 such as England, as well as operating on-site retail across Germany for the tournament on behalf of UEFA.

Fanatics serves more than 100 million sports fans worldwide across both Fanatics.co.uk, Kitbag.com and its partner network of sites, including Chelsea, Paris Saint-Germain, Juventus, the New Zealand All Blacks, UEFA, the FA, DFB, French Football Federation, Royal Belgian Football Association, Italian FA, NFL, NBA, NHL, MLB, the International Olympic Committee (IOC), UFC, WWE and Formula 1.

Links

https://www.facebook.com/Fanatics/

https://x.com/fanatics

https://www.instagram.com/fanatics/

https://www.youtube.com/fanatics

T&Cs here.

One Minute Brief of the Day: Create posters that bring to life the transformative power of the #EngagerApp for accounting and bookkeeping practices.

One Minute Brief of the Day:

Create posters that bring to life the transformative power of the #EngagerApp for accounting and bookkeeping practices.

Focus on how the software simplifies client management, automates tasks and boosts efficiencies. Use your imagination to convey the essence of effortless workdays with engager.app

Tweet your entries to @OneMinuteBriefs and @EngagerDotApp with the hashtag #EngagerApp & link to engager.app

Prizes:

WINNER: £250 cash!!!

RUNNER-UP: £100 cash!!

3RD PLACE: £50 cash!!

About the Client Engager App:

Automate your Firm.

Increase Profitability.

Practice Management and Pricing Software Built for Accountants and Bookkeepers.

Provides a quick and easy way for accountants and bookkeepers to securely share documents with their clients and request documents to be signed. The app also provides a secure place for clients to review and download documents from their accountant and bookkeeper, book a meeting, and contact the accountant or bookkeeper.

Your Practice Made Perfect

Trusted by Hundreds of Accountant and Bookkeeping Firms.

  • Client Engager is a cloud-based practice management software designed to streamline operations for accountants and bookkeepers, offering features like task management, automated reminders, and customisable dashboards.

  • Streamlines your workload by automating regular tasks, centralising client management, enhancing communication via a secure client portal, and providing comprehensive reporting tools to manage your practice efficiently.

  • Built to assist every practice size, catering to both sole practitioners and larger firms with scalable solutions and bespoke pricing plans for different stages of growth.

  • Integrates effortlessly with many well-known accounting software platforms, including QuickBooks and Xero, promoting efficiency and ensuring data consistency.

  • You’ll receive dedicated support with a commitment to a 2-hour response time, access to a thorough Help Centre, and a community forum for support among peers. We also conduct Facebook Live sessions every Wednesday evening for live support and updates.

One Minute Brief of the Day: Create posters to support the launch of Wickes Solar, powered by Solar Fast. #WickesSolar

At Wickes, we’re partners with Solar Fast, a leading provider of solar energy solutions, to offer solar panel installation to our customers. 

We’re calling on the OMBLES to help bring Wickes Solar, powered by Solar Fast, to life! You can use the images of solar panels, the team in action installing the panels, plus our logo too. 

We cannot wait to see all of the different interpretations of Wickes Solar, powered by Solar Fast!!

Enter as many times as you like and be as creative as you wish! 

One Minute Brief of the Day:

Create posters to support the launch of Wickes Solar, powered by Solar Fast. #WickesSolar

Tweet your entries to @OneMinuteBriefs and @Wickes with the hashtag #WickesSolar

You can also share your entries to @OneMinuteBriefs and @Wickes on Instagram within posts or stories.

Submissions could also be shared on the Wickes channels & winning ideas could even be displayed online or in-store!

Prizes

  • 1st Place - £200 + £100 Wickes voucher

  • 2nd Place - £150 + £50 Wickes voucher

  • 3rd Place - £75 + £25 Wickes voucher



Inspiration for your entries:

Wickes Solar, powered by Solar Fast. The power of change.

Taking the first step into your journey to energy independence doesn’t have to be scary. Let Wickes guide you through with Solar made simple. We’ll provide expert support every step of the way.

Wickes have partnered with Solar Fast, a market-leading solar brand that has installed thousands of panels across the UK, to bring solar energy and of course the benefits of solar to everyone across the UK. You can reduce your energy consumption and carbon footprint by installing solar panels to generate renewable electricity for your home.

Solar Fast have been delivering cost-effective energy solutions in the UK for over 2 decades. By partnering with them, we now stand at the forefront of the domestic, renewable energy revolution, installing 1000s of systems a year all over mainland Britain.

Want to save on bills by generating your own energy? Looking to contribute to a more renewable future future? We offer flexible payment options plus a no obligation quote. We’ll take care of everything from quote to installation and aftercare. Plus, we offer a 25-year guarantee on our solar panels so you’re covered with us. 

Find out more here: www.wickes.co.uk/wickes-solar

Creativity in all forms is welcome. Think sketches, illustrations, paintings, gifs, stop-motion, animation, video... let’s get those juices flowing.

Social links:

T&Cs here.

One Minute Brief of the Day: Create posters to celebrate #NationalIceCubeDay in all sorts of super-cool, creative ways with @TheIceCo

It’s #NationalIceCubeDay today and we’re joining forces with the super-cool OMBLES to celebrate!

Europe’s leading ice manufacturer and supplier, The Ice Co, have renamed June 21st to National Ice Cube Day! And, we want you to share your brrrrrillliantly instinctive ideas to bring it to life.

Since 1860, we have been championing ice in all forms. We now want the people of the UK to understand and appreciate everything that ice cubes have to offer, and so we created a national day to celebrate ice cubes in all their glory. 

This the most important day of the year! How will you help us celebrate the unsung heroes that are our ice cubes. Be as creative as you like. We love a bit of humour too.

One Minute Brief of the Day:

Create posters to celebrate #NationalIceCubeDay in all sorts of super-cool, creative ways with @TheIceCo

Tweet your entries to @OneMinuteBriefs & @TheIceCo with the hashtag #NationalIceCubeDay

Remember to include your Twitter handle in the top-left corner of your submissions. Enter as many times as you like. Deadline 6pm BST.

Prizes:

1st place: £150 cash 

2nd place: £100 cash 

3rd place: £50 cash 

Ice-Cold Thought Starters

  • Will our ice cubes star at the Euros?

  • Will Super Cubes become the new Prime Minister?

  • Will our ice cubes appear in your favourite cocktails?

  • Will we see Party Ice partying with Jack Grealish in Ibiza.

  • Will we see our ice cubes at traditional National landmarks?

The Nation needs YOU. To bring to life the Nation’s adoration for our spectacular range of ice cubes.

The sillier, crazier and more creative the better. Don’t play it cool.


Product Personalities:

Party Ice

Whenever, wherever, whatever – if there’s a cool drink to be enjoyed, we’re there. BBQs in the garden or picnics in the park, and even if a party isn’t being planned, it’s best to have us in the freezer just in case.

Super Cubes

From decadent dinner parties to a Friday night indulgence, Super Cubes are a great way to elevate the moment, impress your guests and savour your favourite drinks.

Crushed Ice

Meet Crushed Ice…skilful, versatile and adaptable. The helping hand when it comes to making your favourite cocktail or smoothie. Easy going and up for a good mingle. Perfect your drink making skills with ice that’s crushed and ready to go.

Polar Cube

It doesn’t have to be a special occasion to enjoy Polar Cube, they simply make any moment feel more special. From a midweek glass of your favourite wine after a hard day’s work, to giving your smoothie more zing in the morning, Polar Cube make a real difference. And, of course, any guests that come round at the weekend are sure to appreciate it too.


About The Ice Co:

Founded in 1860, The Ice Co is Europe’s leading ice manufacturer and the UK’s No.1 ice brand, with bestselling products such as Super Cubes, Polar Cube and Party Ice.

Almost 160 years later, The Ice Co° still operates with the same entrepreneurial spirit and passion for ice since it began. Now led by the sixth generation of the Marr family, keeping our customers cool is still at the forefront of everything we do, which is celebrated in the range of ice products we offer.

The Ice Co° values are to continue to lead the ice market with innovative products and processes and with brands that are internationally recognised.


More info:

https://www.theiceco.co.uk 

Social Links:

https://twitter.com/theiceco 

https://www.instagram.com/the_ice_co 

https://www.facebook.com/theiceco 

One Minute Brief of the Day: Create posters to encourage young people to register to vote ahead of tonight's midnight deadline! gov.uk/register-to-vote #RegisterToVote

The 2024 General Election is just around the corner, and it's crucial that young people make their voices heard. Unfortunately, the youth vote has been in decline, with only 54% of 18-24-year-olds turning out to vote in the 2019 election. This trend is alarming, as it suggests that young people are disengaging from the democratic process and losing faith in the system.

So today, we’re asking the OMBLES to help get the word out that EVERY VOTE MATTERS.

One Minute Brief of the Day:

Create posters to encourage young people to register to vote ahead of tonight's midnight deadline! gov.uk/register-to-vote #RegisterToVote

Tweet your entries to @OneMinuteBriefs & with the hashtag #RegisterToVote

You can also mention the likes of @ElectoralCommUK, @GovUK, @mylifemysay, @iwill_movement & @ShapeHistory

Deadline for submissions 6pm BST. Remember your Twitter handle in the top-left corner of entries.

£50 cash prize for today’s winner!!

Background:

The decline of the youth vote is not a new phenomenon. In fact, the number of people voting in elections has been declining since 1997. This decline is particularly concerning among young people, who are more likely to be affected by the policies and decisions made by policymakers. The UK general election turnout rate for those aged 65 and over has consistently been at least 20 percentage points higher than for those aged 18-24. This creates an aging democracy, where policymakers may prioritize the interests of older voters over those of younger generations.

Young people, particularly those from poorer backgrounds and with fewer educational qualifications, are less likely to engage with democratic processes. This creates an ageing democracy, where policymakers may prioritize the interests of older voters over those of younger generations.


Young people face several barriers to voting, including:

  • Believing their individual vote doesn't count

  • Lack of trust in politicians

  • Perceiving voting as time-consuming

  • Requiring ID to vote

Goals

Achieve the highest youth vote turnout ever, empowering young people to shape the future and hold policy makers accountable.

It takes just 15 minutes to vote, but a lot of young people don’t see the importance or value in undertaking this effort.

Generation Vote is the biggest youth vote movement ever. Join us in empowering young people to shape the future and hold policymakers accountable. Together, we can create a more inclusive and representative democracy.

Make your voices heard, inspire a new generation of voters and shape the future together.

Register to vote here:

gov.uk/register-to-vote

One Minute Brief of the Day: Create posters to make Chilly’s the king of refill; remind people to ditch the plastic and fill up their reusable Chilly’s.

World Refill Day is on 16th June and we want people to take action. We want people to know that a Chilly’s bottle is all you need to stay hydrated. That’s why we’ve teamed up with the OMBLES today to spread the word ahead of this weekend and help to inspire positive change with Chilly’s!

One Minute Brief of the Day:

Create posters to make Chilly’s the king of refill; remind people to ditch the plastic and fill up their reusable Chilly’s.

Tweet your entries to @OneMinuteBriefs and @Chillysbottles with the hashtags #ChillyBottles & #WorldRefillDay

Deadline 6pm BST. Remember to add your Twitter handle in the top-left of your submissions.

Prizes:

1st Place: £100 cash prize, 1x engraved Series 2 Flip Bottle and 1x engraved Series 2 coffee cup

2nd Place: 1x engraved Series 2 Flip bottle

Our Mission

Chilly's mission is to accelerate the adoption and everyday use of reusable products.

We aim to do this through creating products for an active urban lifestyle, with the perfect balance of distinctive style and unrivalled performance.

About Us / History

Chilly’s was founded in 2010 by James Butterfield and Tim Bouscarle, with the aim of providing people with the ability to always have cold water on-the-go, without having to buy single-use plastic water bottles. The result was the Chilly’s Bottle. A modern and stylish product designed to combine the convenience of a plastic water bottle, with the high performance technology and eco-friendly benefits of a traditional flask.

Learn more about our pledge towards sustainability here: chillys.com/uk/pages/responsibility

Find out more about us and see our products here:

chillys.com/uk

Socials:

Twitter: https://x.com/Chillysbottles

Facebook: https://www.facebook.com/chillysbottles

Instagram: https://www.instagram.com/chillys/

One Minute Brief of the Day: Create posters that communicate why the richest polluters must #PayUp for the climate crisis they are creating #MakeRichPollutersPay

Today we have joined forces with the OMBLES to create posters that communicate why the richest polluters must #PayUp for the climate crisis they are creating .. The deeply unjust reality is that the richest people, corporations and countries are driving the climate crisis through their carbon pollution, while those living in poverty, marginalized groups, and low-income countries are paying the price.

As the Make Rich Polluters Pay campaign moves into its second year, we are demanding that the biggest polluters pay for the climate crisis they are creating and the cost of building a fairer future.

One Minute Brief of the Day:

Create posters that communicate why the richest polluters must #PayUp for the climate crisis they are creating #MakeRichPollutersPay.

Tweet your entries to @OneMinuteBriefs and with the hashtags #MakeRichPollutersPay + #PayUp with a link to makerichpolluterspay.org

Deadline 6pm BST. Remember to add your Twitter handle in the top-left of your submissions.

Prizes:

1st Place: £250

2nd Place: £150

What is the cause, who is being harmed, and who is benefitting?

The richest people, corporations, and countries are destroying the world with their climate pollution. Wealthy countries have grown rich through burning carbon and their historical emissions dwarf those of low-income countries. Big fossil fuel corporations continue to pollute our climate without restraint. They make bumper profits, pay little tax, and use their influence to rig the system in their favor. Meanwhile, the lavish lifestyles of the richest 1% produce as much carbon pollution as the poorest two-thirds of humanity.

While the richest are plundering the planet and polluting for profits, everyone else is paying the price.

Time is running out. If no action is taken, the richest will continue to burn through the carbon we have left in just a few years, destroying any chance of ending poverty and securing a liveable planet for future generations.

Objective

As governments will agree on a new climate finance goal at the UN Climate Summit in November 2024, we want to raise awareness of who should be paying for the costs of the climate crisis. We can raise the trillions of dollars needed to fight the climate crisis if government’s tax the richest polluters..

A more equal and sustainable world is possible. One where any of us at risk from the climate crisis have what we need to survive extreme weather and build a better future.

The question we want to pose to the creatives engaging in this brief

The climate crisis is here and now, wrecking the lives of millions of people worldwide. Yet, a more equal and sustainable future for all of us is still possible. We know that the resources we require for climate finance are attainable if the richest polluters paid their fair share.

How do we communicate to public audiences that the richest polluters must #PayUp for the climate crisis.

More info here: https://makerichpolluterspay.org/

Social Links:

https://www.facebook.com/Oxfam

https://x.com/oxfam

https://www.instagram.com/oxfaminternational/

https://www.youtube.com/user/oxfaminternational

Font available here.